Zoetic Agency is a strategic communications firm based in Melbourne, Australia.
We help our clients build visibility, influence, trust, advocacy and leadership in the marketplace through the strategic use of owned, earned and social media.
We built Zoetic Agency from the ground up to meet the considerable communications challenges facing businesses and organisations in today’s overcrowded marketplace.
While we have extensive backgrounds in traditional strategic and public communication, we are focused and up-to-the-minute on content marketing and social media as they pertain the PR and communications.
Our content marketing and social media offerings are foundational to our business.
We have not simply ‘bolted them on’ content and social because we see them as extra revenue earners; rather, we are truly bullish and passionate about them.
The respective bodies of work published by principals Dionne Lew and Trevor Young across the social web over the past 10 years is evidence of our core belief in the power and effectiveness of social media and content marketing for reach and influence.
This is what differentiates us in the marketplace.
Our unparalleled knowledge and understanding of content marketing and social media for PR and how these elements add value to an organisation’s earned media activity.